Rabu, 04 April 2012

Peugeot 308 "Facelift" Dibandrol Rp360 Million

PT. Astra International Peugeot (AIP) launched Peugeot 308 "facelift" in E'Corner Epicentrum Walk, Jl. HR Rasuna Said, South Jakarta, yesterday (4/4). Hatchback variant of the French manufacturer was first introduced in Europe in 2007 and has sold a total of 900,000 units.

"With a more elegant, dynamic, sporty, modern and character, the Peugeot 308 is targeted for young executives and cost Rp 360 million (off the road), up to Rp 15 million from the previous version," explained Herlijoso Constantine, Chief Executive Officer of PT . AIP. Regarding the sales target, Herlijoso peg 50 units per month.

Changes seen in the panoramic roof which makes it more interesting and provide insight into the vast beyond. But this, further Herlijoso, not become the standard because there are too few variants that do not use this feature.

Peugeot is developing its wings in Indonesia has opened 10 outlets in the country. It also plans to have 308 station wagon and diesel variants. "For the 308 with the type of station wagon (SW) we are still waiting for the right version of the steering wheel, while the diesel is still in research stage due to the sulfur content of fuel oil we still do not meet the standards of Peugeot engines," lid Herlijoso.

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